Leading HR executives globally are embracing advanced digital
platforms to create employee experiences designed to attract and retain
top talent and drive business results, ServiceNow research shows
SANTA CLARA, Calif.--(BUSINESS WIRE)--May 8, 2018--
Digital experiences outside of work have made life simpler, easier and
more convenient. Today’s top talent is demanding the same at work, and
global research of 500 human resources executives across 12 countries
and 20 industries reveals that providing excellent employee experiences,
enabled by technology, are becoming the new way to win the never-ending
war for talent.
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New research finds that CHROs expect success to be defined by the employee experience. (Graphic: Business Wire)
“The best talent today expects great digital experiences at work,” said
ServiceNow Chief Talent Officer Pat Wadors. “Top talent can work
anywhere, and they are choosing companies that embrace advanced
technology to make work simpler, faster, better. A fundamental shift is
under way, and top human resources leaders are creating a new employee
experience realizing that great benefits and cool office perks are no
longer enough. Employees want great digital experiences that make work,
work better for them.”
Insights into this digital transformation of the employee experience
were released today in “The
New CHRO Agenda: Employee Experience Drives Business Value.” The
global survey of 500 human resources executives was commissioned by ServiceNow
and announced today in Las Vegas at the company’s Knowledge®18 annual
The New CHRO Agenda survey showed that US-based companies are
accelerating digital transformation faster than peers in Europe and Asia
Pacific. Almost one-third of CHROs in the US (32%, vs. 20% in Europe and
15% in Asia Pacific) say that their primary role is shifting toward
making human resources more digital and efficient. An even higher
percentage say they are increasing investment in digital technology
(38%, vs. 19% in Europe and 21% in Asia Pacific).
Improving the employee experience with personalized, predictive and
seamless digital technologies is at the core of this digital
transformation. And the future is clear: more than half of CHROs
surveyed (56%) say the ability to create a digital, consumerized
employee experience will define their roles in three years, compared
with only 6% who say their role will continue to be defined by
traditional human resources activities.
The survey report details trends across North America, Europe and Asia,
as well as looking at specific industries such as finance and health
care. It also illustrates a road map for digital transformation of the
employee experience. To download the full report, click here.
ServiceNow commissioned Oxford Economics to survey 500 CHROs about the
changing nature of the job and its impact on business performance.
Respondents are based in Australia, France, Germany, Italy, Japan,
Netherlands, New Zealand, Singapore, Spain, Sweden, United Kingdom, and
the United States, and represent a broad range of B2B and B2C sectors.
The survey was administered via Computer-Assisted Telephone Interviews
(CATI). Founded in 1981 as a joint venture with Oxford University’s
business college, Oxford Economics specializes in evidence-based thought
leadership, forecasting, and economic impact analysis.
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ServiceNow (NYSE: NOW) makes work, work better for people. Our
cloud-based platform and solutions deliver digital experiences that help
people do their best work. For more information, visit: www.servicenow.com.
© 2018 ServiceNow, Inc. All rights reserved. ServiceNow, the ServiceNow
logo, Now, and other ServiceNow marks are trademarks and/or registered
trademarks of ServiceNow, Inc., in the United States and/or other
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trademarks of the respective companies with which they are associated.
View source version on businesswire.com: https://www.businesswire.com/news/home/20180508006714/en/
Source: ServiceNow, Inc.
Joanne Blum, 310-489-7278